Sales & Marketing Career Accelerator Program

Get a clear understanding of how marketing and sales work together to grow any business. Explore the key roles, skills, and responsibilities in the modern marketing landscape. This module lays the foundation for your entire learning journey.

Learn how buyers think, what influences their decisions, and how to use psychology to shape marketing strategies. You’ll understand motivation, emotion, and behavior at a deeper level. This module helps you create messages that truly resonate with audiences.

Master how to analyze markets, identify customer segments, and map buyer personas. You’ll learn how successful brands choose their ideal audiences and design strategies around real data. This module teaches you to make informed marketing decisions.

Discover how to craft compelling stories that connect with customers and build brand loyalty. Learn content creation across formats—social media, blogs, emails, and campaigns. This module strengthens your creativity and communication skills.

Gain hands-on skills in managing business accounts on platforms like Instagram, TikTok, Facebook, and LinkedIn. Learn organic growth, engagement tactics, and algorithm-friendly content. This module prepares you to run professional social campaigns.

Learn how to plan and run paid ads on Google, Meta, and other major platforms. You’ll understand targeting, budgeting, testing, and campaign optimization. This module teaches you how brands scale using data-driven advertising.

Discover how search engines work and how to optimize content to rank higher on Google. Learn keyword research, on-page optimization, and website user experience basics. This module helps you build long-term, sustainable traffic strategies.

Understand email automation, customer retention, and relationship building. You’ll explore CRM platforms, segmentation, and personalized messaging. This module strengthens your ability to nurture leads into loyal customers.

Master the customer journey from awareness to purchase using proven funnel strategies. Learn how to qualify leads, remove friction, and improve conversion rates. This module brings together marketing and sales for measurable growth.

Build confidence in prospecting, pitching, objection handling, and closing deals. You’ll learn powerful communication and persuasion methods used by top sales professionals. This module prepares you for real conversations with clients and customers.

Learn how successful companies create strong brand identities and differentiate themselves in crowded markets. You’ll explore messaging frameworks and brand personality techniques. This module helps you craft a memorable, trust-driven brand presence.

Understand how to measure performance, interpret marketing data, and make strategic decisions. You’ll work with real metrics such as CAC, CTR, ROI, and engagement rates. This module strengthens your analytical and reporting skills for professional roles.

Apply everything you’ve learned by designing, launching, and analyzing a real marketing campaign. You’ll create deliverables such as content calendars, ads, reports, and pitch decks. This final module helps you build a strong portfolio for employers.